Trade & Free Agency 2026/2027

[Knutsen]

It sucks, plain and simple. I wish I could say I was confident this would be the last time LeBron pulls this stuff during an off-season.

He will continue to be super present for the next decades, no worries. From a brand building and marketing perspective he does everything right with dragging it out and staying in the news. 

I miss Dirk who only did some selected commercial partnerships because wanted maximum focus on basketball and his game.